AvoDerm vs. Grandma Lucy's

White rice is produced by removing the husk, germ, and bran of rice grains. Unlike brown rice which contains the bran and germ, white rice is nutritionally empty.

Beet pulp is the by-product which remains once sugar has been extracted from sugar beets. The primary contribution of beet pulp is dietary fiber.

We'd also like to note that beet pulp is fairly controversial in pet food. Proponents claim that beet pulp can promote intestinal health and regulate blood sugar. However, opponents claim that beet pulp is an inexpensive filler.

Canola oil is a plant-derived oil from the seeds of canola plants. Although fat is an essential component of any diet, canola oil is controversial in pet food. Proponents claim that canola oil provides a better fat profile in comparison to other plant based oils. However, opponents claim that canola oil is typically produced with genetically modified rapeseed and that rapeseed oil has multiple adverse health affects.

Pea protein is produced by removing the starchy parts of peas. Pea protein is considered controversial because it provides a substantial plant based protein boost. This boost is undesirable because plant based protein is typically lower in biological value when compared to meat based proteins.

Avocado meal is a controversial ingredient in pet food, mainly because of potential toxicity concerns. We believe these concerns are largely due to misinformation.

Avocados are nutritionally dense with a notable amount of vitamins, minerals, dietary fiber, and healthy fats. In addition, avocados are believed to be beneficial to the skin and coat of pets.

Tomato pomace is a by-product of tomato manufacturing. It's considered a controversial ingredient because many people believe it is an inexpensive low quality filler. However, tomato pomace provides a notable amount of dietary fiber, B vitamins, Lycopene, and vitamin A. Although it is a very inexpensive ingredient, it is not nutritionally empty.

Dried tomato pomace is a by-product of tomato manufacturing. It's considered a controversial ingredient because many people believe it is an inexpensive low quality filler. However, tomato pomace provides a notable amount of dietary fiber, B vitamins, Lycopene, and vitamin A. Although it is a very inexpensive ingredient, it is not nutritionally empty.

Canola oil is a plant-derived oil from the seeds of canola plants. Although fat is an essential component of any diet, canola oil is controversial in pet food. Proponents claim that canola oil provides a better fat profile in comparison to other plant based oils. However, opponents claim that canola oil is typically produced with genetically modified rapeseed and that rapeseed oil has multiple adverse health affects.

Garlic in very small quantities can be an acceptable addition, however, garlic can also be toxic. Therefore many pet owners choose to completely avoid garlic.

Organic enriched wheat flour is produced by grinding uncooked wheat into a powder. In addition to dietary fiber, wheat flour provides various vitamins, minerals, and plant based protein.

Wheat is considered a controversial ingredient because of it's protein content. Plant based proteins degrade the overall protein quality in the product. In addition, many people believe wheat is one of the most common ingredients to cause food allergies or intolerance. However, grains such as wheat are typically low offenders in comparison to certain protein sources such as beef.

Organic wheat enriched with niacin is produced by grinding uncooked wheat into a powder. In addition to dietary fiber, wheat flour provides various vitamins, minerals, and plant based protein.

Wheat is considered a controversial ingredient because of it's protein content. Plant based proteins degrade the overall protein quality in the product. In addition, many people believe wheat is one of the most common ingredients to cause food allergies or intolerance. However, grains such as wheat are typically low offenders in comparison to certain protein sources such as beef.

Menadione sodium bisulfite complex is a synthetic version of vitamin K that has been linked to many health concerns. Research has suggested possible toxic reactions in liver cells and red blood cells among other serious problems. In fact, one large chemical supplier warns, "The substance is toxic to kidneys, lungs, liver, mucous membranes. Repeated or prolonged exposure to the substance can produce target organs damage."