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Nulo vs BIXBI

Nulo vs. BIXBI

In this comparison article for Nulo vs BIXBI, we'll highlight the key differences between these two pet food brands. To properly compare Nulo and BIXBI, we'll use up-to-date nutritional and price information.

There are many factors to consider when choosing the best pet food brand for your pet. Factors such as ingredient quality, guaranteed analysis, product safety, brand history, and cost are among the most important factors to consider.

Throughout this BIXBI vs Nulo comparison, we've utilized average data to make general comparisons. If you'd like to see individual product reviews, visit our Nulo Review Page or BIXBI Review Page.

Guaranteed Analysis: BIXBI vs. Nulo

According to AAFCO, all pet food labels must provide a guaranteed analysis of nutrient content. The analysis must provide guaranteed minimum percentages of crude protein and crude fat, and maximum percentages of crude fiber and moisture.

All percentages used in this comparison are averages reported on a dry matter basis.

Nulo Dog Food vs. BIXBI Dog Food

Dry Dog FoodNuloBIXBI
Crude Protein35.7%39.3%
Crude Fat19.6%25.4%
Crude Fiber5.1%5.7%
Wet/Canned Dog FoodNuloBIXBI
Crude Protein45.6%39.9%
Crude Fat31.4%34.6%
Crude Fiber5.5%6.8%

Crude Protein Comparison For Dog Food

Protein is an extremely important part of your dog's diet. Without sufficient protein, dogs can develop a wide-range of serious health problems.

According to our average data, Nulo typically provides less protein than BIXBI. However, this difference is relatively small and doesn't represent a significant difference between the two brands. In addition, Nulo wet dog foods also provide more protein than BIXBI wet foods.


Crude Fat Comparison For Dog Food

Dietary fats serves a multitude of roles in the proper development and function of our canine companions. Here are some of the benefits (not exhaustive):

  • Help produce prostaglandins, which reduce inflammation among other critical functions.
  • Aid in the absorption of fat-soluble vitamins
  • Improve skin and coat health
  • Improve the palatially of your dog's food

Nulo dry recipes contain 5.73% less fat than BIXBI dry recipes. This difference in fat content is a notable difference between BIXBI and Nulo. For wet dog foods, BIXBI typically provides a little more fat (about 3.15% more).


Both brands provide roughly the same amount of crude fiber. With regards to wet dog food, BIXBI and Nulo also provide roughly the same amount of crude fiber.

Nulo Cat Food vs. BIXBI Cat Food

Dry Cat FoodNuloBIXBI
Crude Protein44.3%49.5%
Crude Fat20.0%31.1%
Crude Fiber5.0%5.3%

Crude Protein Comparison For Cat Food

Protein is an extremely important part of your cat's diet. Without sufficient protein, cats can develop a wide-range of serious health problems.

The table shows that Nulo provides far less protein than BIXBI. The difference in protein content is roughly 5.14%.


Crude Fat Comparison For Cat Food

There are many ways in which dietary fat contributes to the overall health of our feline friends. Here is a short list of benefits provided by fats (not exhaustive):

  • Aid in the digestion and absorption of fat-soluble vitamins
  • Improve the health of skin/coat
  • Slow the growth of yeast infections
  • Slow the development and spread of certain type of cancers.
  • Maintain healthy blood pressure

BIXBI dry cat foods clearly provides more fat than Nulo. In fact, the difference between the fat content is roughly 11.10%, which is a significant amount.


As you can see, Nulo and BIXBI guarantee a similar amount of crude fiber.

Nulo Pet Food Ingredients vs. BIXBI Pet Food Ingredients

Here are some of the controversial ingredients used only by Nulo.

Powdered Cellulose
Canola Oil (Preserved With Mixed Tocopherols And Citric Acid)

Here are some of the controversial ingredients used only by BIXBI.

Canola Oil

We believe that certain pet food ingredients are linked to adverse health affects; these ingredients are classified as harmful.

Here are some of the harmful ingredients used only by Nulo.

Menadione Sodium Bisulfite Complex

Product Safety: Recall History of Nulo & BIXBI?

According to our records, Nulo has never been recalled.

BIXBI has been recalled 2 times.

  • Feb. 21, 2013: Salmonella
  • Feb. 19, 2013: Salmonella

Price Comparison: Which Brand Is More Expensive?

Dry Dog FoodNuloBIXBI
Per Pound$12.70$18.34
Per Calorie$0.0067$0.0085
Wet Dog FoodNuloBIXBI
Per Pound$4.44$4.70
Per Calorie$0.0081$0.0087

The average cost-per-lb is heavily influenced by the varying amounts of moisture present in each brand's food products (wet vs. dry food, dry vs. freeze-dried food, etc). However, the average cost-per-kcal eliminates the influence of moisture. Therefore, the average cost-per-kcal is the better metric to consider.

If you'd like to calculate the average cost-per-day or cost-pet-year of feeding Nulo or BIXBI, input your pet's weight into our cost analyzer widget.

Averages price data can identify whether or not there exists a significant price difference between two brands. However, the actual price that you'll pay for Nulo or BIXBI will depend on your shopping habits.

Pet owners who use our price comparison feature typically save more than 25% off retail prices for Nulo and BIXBI. In addition, we currently have some great coupons for our readers.


Disclosure: PawDiet has an affiliate relationship with stores featured (or linked-to) in this article. We are compensated for referring customers. Thank you for shopping with our retail partners!

Where To Buy Nulo Pet Foods

You can purchase Nulo pet foods from the following stores:


78 Recipes In-Stock Today

34 Recipes In-Stock Today

42 Recipes In-Stock Today

23 Recipes In-Stock Today

Where To Buy BIXBI Pet Foods

You can purchase BIXBI pet food products from these retailers:


55 Recipes In-Stock Today

Type Of Pet Foods Available

ProductNuloBIXBI
Dry Dog Food29 Recipes15 Recipes
Wet Dog Food21 Recipes9 Recipes
Dog Treats8 Treats26 Treats
Dry Cat Food15 RecipesNone
Wet Cat Food27 RecipesNone
Cat Treats7 TreatsNone

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